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This holiday season we gave Hellmann's a seat at the dinner table as an iconic holiday gift, Hellmann's Mayonnaise Blanc.
Consumers attend up to 24 events between Thanksgiving and New Year's Day and increasingly feel the pressure to bring a unique and thoughtful gift. Instead of the typical cheap red wine you grab at the last second, we’ve made it possible to give the host something they really want.
Hellmann’s Mayonnaise Blanc. 0% ABV, 100% Mayo.
This gorgeous gift box includes our special wine bottle that holds a real jar of Hellmann’s Mayonnaise as well as a card for your favorite host. Beyond a nice gift, we created a cultural phenomenon for consumers.
AdAge Top 12 Food and Beverage Holiday Campaigns 2024