I’m a Creative Director, Mom and trained Chef.
I’ve brought my love for food into my work and have racked up 10 years of experience working on some of the world’s favorite food and CPG brands. My expertise lies in crafting engaging concepts across social media, traditional broadcast, and those special earned moments.
I have tons of production experience, big and small. I’m happy to get hands-on with a scrappy social production or work along side a huge team on a broadcast spot. For me, nothing is more exciting than being on set of a recipe shoot.
I am passionate about diversity and viewing all demographics as culture drivers. I love taking part in forming how a brand can authentically show up in an inclusive way. I love what I do and aim to surround myself with people who feel the same.
francescacasillas@gmail.com